The science of ad profitability goes beyond just chucking creative assets into an automated campaign on Google or Facebook, it’s built by testing video, images, messaging, delivery timing, delivery methods and a million other variables.
Work with an expert at WestMetric to get scientifically optimized campaigns and maximize your revenue return on ad spend. Get a complete multichannel, online & offline strategy to drive qualified buyers to your brand and to build brand loyalty.
Chief Performance Marketer, Brandi
Testimonials
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“Brandi has been quick and responsive, providing expertise as needed, absolute professionalism, and offers reports that give critical insights into the success of online advertising. We’re already seeing results, and I’m now able to make critical business decisions with all the information necessary.”
– Blair Reynolds, BG Reynolds Syrups
⭐️⭐️⭐️⭐️⭐️
“Brandi was patient and helped us understand the confusing world of Facebook ads structure. Highly recommend!”
⭐️⭐️⭐️⭐️⭐️
“She is extremely knowledgeable and skilled at conveying that knowledge to me in an easy-to-grasp way. I’m excited to continue working with her for as long as she’ll have us as clients!”
⭐️⭐️⭐️⭐️⭐️
“Brandi is great at what she does. I’ve worked user acquisition and general digital marketing for a long time, and Brandi is one of the few people I’ve met who can wrap their mental arms around the concepts. I will miss having her on my team, and I value her insights tremendously.”
– Senior Brand Manager, DTC Commerce and Disruptive Innovation at P&G
What WestMetric Does
Media Planning
Media Buying
Ad Optimization
Creative Development
Brand Strategy
Web Development
Email & SMS Marketing
Search Engine Optimization
Case Studies
+113.5% Conversion Rate Boost For Banking Brand
Lead generation for a US banking brand using google search ads on the Google Ads platform. The brand struggled with high CAC and low rates of opened accounts in the ultra-competitive keyword marketplace for US banking keywords. Competitors included Chase, Wells Fargo, Bank of America and more. We were able to turn the account around in just weeks after taking it over from an ad agency, we cut this client’s cost per lead by more than half in just weeks.
312% Increase In Total Revenue For An Ecommerce Brand
Using Google Shopping Product Listing Ads & Facebook ads for brand awareness and sales conversions.
– New users grew 140.44%, rising from 136 to 327.
– Engaged sessions increased 97.3%, jumping from 111 to 219.
– Average engagement time grew 2.14%, lengthening from 73.39 seconds to 1 minute and 14 seconds.
– Event count surged 166.81%, climbing from 1,666 to 4,445.
– Total revenue more than tripled, skyrocketing 312.62% as it increased from $690.88 to $2,850.68.
In summary, the key metrics of new users, engaged sessions, average engagement time, event count and total revenue all demonstrated significant weekly growth according to the data.
+257.6% Purchase growth in one month for a US eCommerce Brand
Conversion campaigns on paid social (Facebook and Instagram) for an eCommerce client based in the USA. This client hit a plateau in their sales growth coming into the holiday season, creatives had become saturated, lookalike audiences had burned out and site traffic stagnated.
We refreshed their creatives and relaunched remarketing campaigns with more tailored audience segments based on organic traffic. We cut out bad campaigns that produced “some but not enough” revenue and launched new interest targeted audiences. The result was +257.6% Growth In Purchases for An eCommerce Brand on Facebook and Instagram in one month.
Enter your site URL above to get a quote for monthly ad management service. Monthly paid media management service includes daily monitoring, ad optimization, creative development, reporting & 24/7 on-call support. We only charge a monthly flat rate, with no additional fees for set up.
In order to better explain our paid media services, we may use logos and trademarks of Facebook, Instagram, Google, Meta, WhatsApp, Messenger, Amazon, Unity and other platforms. However, WestMetric LLC is not affiliated with these platforms and uses the images for informational purposes only. WestMetric LLC is not sponsored, endorsed, or affiliated with any of the above-mentioned companies, and we respect their trademarks and images. We do not use these images to imply any form of association with any of the platforms, and we will not use them for any other purpose. It is the responsibility of the client to be legally compliant with all California laws and regulations. Results and ad performance are subject to the many variables of, the organization, the ad, and media platforms used.
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