WestMetric is a leading digital marketing agency that provides a wide range of services to help businesses grow and succeed in the online world. We specialize in search engine optimization (SEO), web development, and paid media management for various ad platforms such as Facebook Ads, Google Ads, Amazon Sponsored Products, and more.
Whether you need to improve your website’s visibility on search engines, build a new website from scratch, or manage your paid media campaigns, WestMetric has the expertise and experience to deliver results. We use the latest tools and techniques to ensure that our clients’ digital marketing campaigns are successful and yield a high return on investment (ROI).
We are committed to delivering exceptional client service and building long-lasting relationships with the American business community. We believe that transparency, communication, and collaboration are the keys to achieving success in digital marketing.
WestMetric audits and sets up paid media campaigns on digital platforms like Facebook and Google. We utilize AI to efficiently produce engaging creative content and use sophisticated audience segmentation to make sure your product reaches the right people.
We offer mobile app marketing and user acquisition management for iOS and Android on Meta ads. We are the go-to Meta Ads Agency to manage and optimize new and existing ad campaigns and can help you acquire new users with our advanced targeting capabilities.
Google Ads Management is the process of setting up, managing, and optimizing your Google Ads campaigns to ensure that you’re getting the most out of your budget. Our team of experts has the experience and knowledge to create effective campaigns that will generate more traffic, leads, and sales.
We specialize in performance marketing and use data-driven insights to optimize and scale your ads. We use sophisticated audience segmentation to put your product in front of the right users and utilize AI to produce engaging creative content. Our goal is to generate revenue profitably and help small businesses grow. With our performance marketing tactics, you can be confident that you are getting the most out of your investment and driving the results you are looking for.
At WestMetric, we understand that small business owners often have limited resources and time to dedicate to managing their online presence. That’s why we have created dashboards that feature page views, sessions, and top pages for a site in reference to paid media traffic.
These dashboards provide small business owners with a comprehensive overview of their online presence, so they can easily determine the effectiveness of their paid media campaigns and make the necessary changes to optimize and scale their ads. By leveraging our data-driven performance marketing strategies, small businesses can increase their visibility and maximize the potential of their paid media campaigns.
The data from these dashboards allows small business owners to analyze their website performance, helping them to understand which campaigns are working and which are not. This information enables them to identify and target the most relevant audience segments and create more engaging content. Additionally, WestMetric utilizes AI-driven tools to efficiently produce creative content that resonates with their target audience.
At WestMetric, we are committed to helping small businesses grow by generating revenue profitably. Our dashboards provide business owners with the data they need to make informed decisions and maximize their paid media campaigns. With our help, small business owners can take their online presence to the next level and reach their goals.
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Our data-driven performance marketing approach is designed to provide tangible results to businesses. We do this by utilizing a four-step process, which helps us ensure that our clients get the most out of their campaigns.
Step 1: Auditing & Setting Up Paid Media Campaign
The first step of our process is auditing and setting up a paid media campaign. This step is critical to the success of our clients’ campaigns, as it involves assessing their current campaigns and setting up the necessary infrastructure to ensure they are running as efficiently as possible. This includes things like implementing tracking pixels, setting up conversion and retargeting events, and ensuring that all relevant ad accounts are linked. We also conduct an in-depth analysis of the campaigns to identify any areas that can be improved, such as budget allocation and targeting. This step is particularly important for those businesses who are just getting started with their ad campaigns and want to ensure that their campaigns are set up properly and running optimally.
Step 2: Audience Segmentation
The next step in our process is audience segmentation. This involves taking the time to understand our clients’ target audiences and breaking them down into smaller segments. Doing this allows us to create highly targeted campaigns that are tailored to specific audiences. We analyze data points such as interests, demographics, and behaviors to create meaningful segmentations that will help us reach the right people. This is important as it helps us ensure that our clients’ campaigns are getting in front of the right people and that they are engaging with their content.
Step 3: AI-Powered Creative Content
The third step of our process is AI-powered creative content. This involves leveraging the power of Artificial Intelligence to create engaging and effective content for our clients. We utilize AI-powered tools to create the most effective ad copy, images, and videos for our clients’ campaigns. This helps us ensure that our clients’ campaigns are getting in front of the right people with the right message, which will help them drive more conversions.
Step 4: Generating Revenue Profitably
The final step in our process is generating revenue profitably. We analyze data points such as cost per click, cost per lead, and cost per sale to help our clients understand where their money is being spent and whether or not their campaigns are generating a positive return on their investment. We also look at the lifetime value of their customers to ensure that our campaigns are driving long-term value. This is important as it helps our clients understand the true value of their campaigns and whether or not they are generating the desired results.
By utilizing our four-step process, we are able to ensure that our clients’ campaigns are running as efficiently as possible and that they are generating a positive return on their investment. Our process helps us identify areas for improvement and ensure that our clients are getting the most out of their campaigns. We strive to provide our clients with the best possible results and make sure that their campaigns are generating revenue profitably.
Our team of data-driven marketing professionals have extensive experience in the field of paid search campaigns. We understand the importance of sophisticated audience segmentation and AI-driven creative content to ensure successful campaigns.
We have a proven track record of helping small businesses generate revenue profitably. Our team has the expertise and resources to optimize and scale your Google SEM ad campaigns, so you can get more traffic to your website and increase sales of your product.
We are dedicated to providing our clients with the best possible service. Our team is available to answer any questions you may have and provide support along the way.
Our goal is to help small businesses generate revenue profitably. We use data-driven insights to optimize and scale your ads, so you can get more traffic to your website, prospect leads, and increase sales of your product.
Our clients have a passion for performance marketing and believe in the power of data-driven decision-making. They understand the importance of leveraging AI-driven creative content to engage their target audiences and are eager to explore new tactics and strategies to acquire more customers.
When selecting keywords for your account, our Specialists carefully consider the needs of your business and the goals you’d like to achieve. We use comprehensive keyword research tools to identify relevant keywords and phrases to target. Additionally, we review your website to identify the most relevant terms to include in our keyword selection. Once the keywords have been chosen, we monitor the performance of each keyword to ensure it’s driving the desired results.
We measure the success of your account using a variety of metrics, including traffic volume indicators like clicks, cost per click, and of course, sales and lead metrics marked as conversions. We track each metric on a daily basis to ensure we’re providing the best possible results. Additionally, we review each metric in comparison to your goals and adjust our strategy as needed to ensure we are on track to meet or exceed your goals.
WestMetric provides management services to businesses of all sizes. We have a team of experienced Ad Specialists who have a deep understanding of ad platforms and all of their features, giving us the ability to provide strategic guidance and optimization that is tailored and effective. Our team is knowledgeable in all areas of digital marketing and we stay up to date on the latest trends and changes to the platforms.
Our Ad Specialists monitor your Ads accounts on a daily basis to ensure it’s performing at its best. We review each ad daily to identify areas of improvement and make adjustments as needed. We also review the performance of your keywords and adjust them as needed to ensure they are targeting the right audience. Additionally, our team continuously tests different ad variations to ensure we’re providing the best possible results.
Open and timely communication with our clients is key to our team. We use a variety of methods to communicate with our clients, including emails, phone calls, and Google Meet video conference calls. We also provide weekly, monthly, and quarterly performance reports to ensure our clients have the most up to date information on the performance of their account.
WestMetric is a Los Angeles, California based ad agency. We utilize the most effective strategies developed around your specific goals and key performance indicators (KPIs). As part of our marketing materials, some of the businesses we feature are fictitious in order to protect trade secrets. The results shown in our marketing materials are not typical and the images used are simulated. It is the responsibility of the business to be legally compliant with all California laws and regulations. Results and ad performance are subject to the discretion of the ad and media platforms used. In order to better explain our paid media services, we may use logos and trademarks of Facebook, Instagram, Google, Meta, WhatsApp, Messenger, Amazon, Unity and other platforms. However, WestMetric LLC is not affiliated with these platforms and uses the images for informational purposes only. WestMetric LLC is not sponsored, endorsed, or affiliated with any of the above mentioned companies, and we respect their trademarks and images. We do not use these images to imply any form of association with any of the platforms and we will not use them for any other purpose.